Speaking Out of Place: JENNIFER JACQUET discusses The Playbook: How to Deny Science, Sell Lies, and Make a Killing in the Corporate World

Speaking Out of Place: JENNIFER JACQUET discusses The Playbook: How to Deny Science, Sell Lies, and Make a Killing in the Corporate World

In this episode of the Speaking Out of Place podcast, Professor David Palumbo-Liu interviews Jennifer Jacquet, who is an Associate Professor in the Department of Environmental Studies and Director of XE: Experimental Humanities and Social Engagement at NYU. She is also deputy director of NYU's Center for Environmental and Animal Protection. Her research focuses on animals and the environment, Agnotology, and attribution and responsibility in the Anthropocene. She is author of The Playbook: How to Deny Science, Sell Lies, and Make a Killing in the Corporate World-- a work of 'epistolary non-fiction' that makes the business case for scientific denial. Among other things, we learn how corporations create an arsenal of experts and pseudo-experts at prestigious universities to create misinformation and disinformation for corporate profit, and at great cost to the public. At the end, we make the case for a partnership between the sciences and the humanities to fight such lies and violence.

Jennifer Jacquet’s research focuses on animals and the environment, Agnotology, and attribution and responsibility in the Anthropocene. She is author of The: How to Deny Science, Sell Lies, and Make a Killing in the Corporate World (Pantheon/Penguin, 2022)-- a work of 'epistolary non-fiction' that makes the business case for scientific denial. She also wrote Is Shame Necessary? (Pantheon/Penguin, 2015) about the evolution, function, and future of the use of social disapproval in a globalized, digitized world. She is the recipient of a 2015 Alfred P. Sloan research fellowship and a 2016 Pew Fellowship in Marine Conservation.

JENNIFER JACQUET

They weren't able to employ scientists to not find a fingerprint of anthropogenic climate change. They weren't able to pull that off, and when they're not able to do that, what they do instead is create an arsenal of expertise who just create the illusion of disagreement, and they were so successful at doing that with climate change that it's remarkable because there actually was scientific consensus. There wasn't this giant rift in the scientific community, and for decades, they created an illusion of disagreement that we all bought. And they're able to do that using Stanford University, Rockefeller University, these names of institutions as well as individuals, but they're not actually publishing science. And so I think it deserves a kind of special carve out of all of the tactics because it really says: actually these systems are working pretty well. You're just not getting the right information. And they do that again through the media and PR firms and controlling the dialogues and press releases and journals, and especially their relationship with the media, is very, very privileged.

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Speaking Out of Place, which carries on the spirit of Palumbo-Liu’s book of the same title, argues against the notion that we are voiceless and powerless, and that we need politicians and pundits and experts to speak for us.

Judith Butler on Speaking Out of Place:

“In this work we see how every critical analysis of homelessness, displacement, internment, violence, and exploitation is countered by emergent and intensifying social movements that move beyond national borders to the ideal of a planetary alliance. As an activist and a scholar, Palumbo-Liu shows us what vigilance means in these times.  This book takes us through the wretched landscape of our world to the ideals of social transformation, calling for a place, the planet, where collective passions can bring about a true and radical democracy.”

David Palumbo-Liu is the Louise Hewlett Nixon Professor and Professor of Comparative Literature at Stanford University. He has written widely on issues of literary criticism and theory, culture and society, race, ethnicity and indigeneity, human rights, and environmental justice. His books include The Deliverance of Others: Reading Literature in a Global Age, and Speaking Out of Place: Getting Our Political Voices Back. His writing has appeared in The Washington Post, The Guardian, The Nation, Al Jazeera, Jacobin, Truthout, and other venues. Twitter @palumboliu
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