Highlights - Adam Alter - NYTimes Bestselling Author of “Irresistible: The Rise of Addictive Technology”
/Author of NYTimes Bestseller Irresistible: The Rise of Addictive Technology and the Business of Keeping Us Hooked ·
Anatomy of a Breakthrough · Drunk Tank Pink
The other thing from a creativity perspective is we know that more people around you is good for creativity. It's one of the axioms in thinking about creativity in general. You need time. An artist, a writer. I'm a writer. I need time on my own. I also paint and draw. I cannot do that with other people around. It's just my process. But before you get there, before you get to that point where you need that time alone, that space apart, for almost everyone being around other people is good. It's good for creativity. It's both about diversity of opinion and idea and just about having more - just more information, more thoughts, more ways of looking at the world. And some of the most profound research I've come across in preparing for this book suggested that it's better to be around people who are deeply incompetent than it is to be around no one, which I found very surprising.